Beulah has unveiled plans for a visionary eight-storey development at 430-434 George Street in Fitzroy, melding residential, retail, and sustainable design.
Spanning 1200 square meters, the project will feature 44 apartments alongside two dynamic ground-floor retail spaces, all crafted with a thoughtful blend of modern architectural aesthetics, heritage preservation, and eco-conscious solutions.
Sustainable Living: The fossil-fuel-free design by Breathe Architecture incorporates rooftop solar panels, rainwater harvesting, and a bicycle hub with 49 storage spaces and a repair station. The basement will include parking with electric vehicle (EV) charging and car-share options.
Heritage Integration: A historic bluestone wall and laneway will be preserved, creating a unique vehicle and cycle entry on Rose Street.
Architectural Details: The design features a three-storey brick podium with recessed upper levels and terrace areas, blending into Fitzroy’s urban fabric.
This $85 million project is part of Beulah’s growing portfolio in Melbourne, alongside the Brunswick Established townhouse project, The Wilds in Northcote, and the landmark Sth Bnk development in Southbank. It highlights the developer’s commitment to creating environmentally responsible and culturally sensitive urban spaces.
Source credits: https://www.theurbandeveloper.com/articles/beulah-mixed-use-project-fitzroy-project-plans-filed
Image is for illustrative purposes only and may not reflect the final design of the project.
